Brand Shoe Size Converter
Enter a size you already wear in one brand—see the matching US, UK, and EU labels across 14 brand charts. Chart match is not a fit guarantee; lasts still vary by model.
How to compare shoe sizes across brands
Enter the brand size you already wear, then read US, UK, and EU on the other brand rows. Results follow chart foot-length matching—not a promise every model will feel the same.
How to convert
- Select the brand you know: Choose the brand whose size you already wear (Nike, Adidas, New Balance, Converse, Puma, Skechers, Vans, and others). Charts differ by brand.
- Select men's or women's: Brand rows differ by gender; this converter does not convert kids' sizes.
- Select your size system: Choose the system you know (US, UK, EU, or CM). That is your starting point.
- Enter your shoe size: Enter your current size. The converter matches it to that brand's chart row for US, UK, EU, or CM.
- Read other brands on the result table: Compare equivalent labels across brands on the same foot-length row. Example: Nike and Adidas both list men's US 10 as EU 44 / 27.1 cm on our charts; UK labels can still differ (Nike UK 9, Adidas UK 9.5).
Brand fit notes (quick)
Nike
Often slightly narrow; some people size up 0.5 vs other athletic brands. Chart row for men's US 10: UK 9, EU 44, 27.1 cm.
Adidas
Fractional EU steps (42 2/3, 43 1/3). Same men's US 10 row as Nike on length (EU 44 / 27.1 cm); UK label may read 9.5.
New Balance
Wider width options (B/D/2E/4E). Men's US 10 lists 28 cm on our chart—do not assume the same CM as Nike/Adidas.
Tip: Running, basketball, and lifestyle models inside one brand can still fit differently. Prefer model reviews and foot length when the label alone feels inconsistent.
Common brand sizing variations
Nike / Adidas / New Balance:
Official US/UK/EU/CM charts; fit varies by model—use foot length when listed.
Under Armour / Brooks / Saucony:
Running brands; Brooks often runs short (+0.5–1 US). Saucony tables include JP/CN.
Reebok:
Official chart is US + heel-to-toe inches only—no UK/EU on the shoe table.
Converse / Vans:
Converse often runs large (size down 0.5–1). Vans usually true to size.
Puma / Skechers:
Puma: consistent EU-based sizing. Skechers: often slightly large.
ASICS:
Often narrow; many runners size up 0.5 from casual shoes.
What you get
- Matching rows across 14 brand charts (men's and women's US / UK / EU).
- Optional start from foot length in cm or inches when you do not know a brand label.
- Cross-gender US on the result table; for a dedicated men↔women tool see the Men's ↔ Women's Converter.
When this tool helps
Illustrative situations—not customer reviews. For region-only conversion without brands, use the Shoe Size Converter.
Switching brands online
You wear Nike US 10 but the cart is Adidas or New Balance. Enter Nike US 10 above, then read that brand's US (and UK/EU) on the result row before you checkout.
Buying the same brand in another region
Need UK or EU for a brand you already wear? Use this converter, or the general US↔UK↔EU tool when you are not comparing brands.
Gifting when you only know one label
Start from a brand and size they already wear, convert to the brand you are buying, and prefer foot length (cm) if you only have a vague "about a 9."
Brand shoe size FAQ
Compare across 14 brands before checkout
Enter a size you already wear, read the matching labels, then confirm the return policy—chart match is not a fit guarantee.
Related tools & guides
Shoe Size Converter
US ↔ UK ↔ EU ↔ CN ↔ CM without picking a brand first.
Men's ↔ Women's Converter
Roughly +1.5 US from men's to women's—confirm on the chart.
All brand shoe charts
Nike, Adidas, New Balance, ASICS, Brooks, and more.
Nike Shoe Size Chart
Nike men US 10 → UK 9, EU 44, 27.1 cm on our table.
Adidas Shoe Size Chart
Adidas men US 10 → UK 9.5, EU 44, 27.1 cm; fractional EU notes.
How to Measure Shoe Size
Measure both feet at home, then match length to a chart.
Brand Sizing Guide
How Nike, Adidas, Zara, and others tend to fit before you order.
Foot Length to Shoe Size
Map cm/inches to US, UK, and EU when labels disagree.
Kids Shoe Size Converter
Youth and kids labels—this brand tool is for adult rows only.